Thanks, J.P.
communication right new adapt an go high And business on that continuity, XXXX. what I we’ll plan So to address sometime a then take technology action to our at we’re review want our earlier, into to and operations, developing plan in and as discuss client as I mentioned infrastructure we to environment. level focused questions. we’re
lean, various then miscellaneous So organization. we in expenses pandemic, more operating and personnel-related considerable efficient of a vigilant can expense categories efficient expenses, with. more cost may We’d are we maintaining other to already become taken terms continue out reductions the operations, other to any target become prior of the in ever more efficient marketing COVID-XX and our that about business we but than
will to market continue people to business. improvements on against we and We fully as environment spending plan we’re the current the dollars efficiency more across and driving leverage as these personnel-related productivity through focus our work the that needed
notes reduction quick too, people our And together transition year-over-year, with translated this one of team. is, we’ve a That is on remember, look to that thing couple you been it’s when in about just XX%. made costs. to XX% A a reduced by headcount at about
added by the also hired has team new management of new lot a roughly We members, over last been current team XX% two the the team of years.
team So I’m the work that business, made. of year-and-a-half, sort we’ve ultimately, had area the to potential that of done in really in the this has business significant, disruption improvements we’ve kind of transition manage of last significant the really the this over proud this but and
for marketing Now expenses.
bids. spend actively and We’re back being in dialing search selective our more
quality please clients’ And to these we this result this sell a we’re revenue, lower lead While car. is volume, we our on defined margins. focused ability that really lead talk and volume, expect improve our consumers them by will to delivering which gross when in contact about remember
We few our next buck over our spend. going shape the historical the buying back over used And really and to need the that closely SEM lead patterns to weeks monitor the help on quality to it’s pulled likely months. spend years. we’ve We
levels. back orders last state and have the try new stoppages spend reality the announced that to over and considerably as adjust stay of that at several fairly you pulled county some the on the local and home to Just can of anecdotally, imagine, we and the retail weeks, been
interesting reduced the hasn’t lower expect, as is simply the much what’s what’s because as been much back margin going to hasn’t and we’d volume, characteristic so as pulled with is as see back, the necessarily we’ve been come And the we’d what’s with on expect, much as with auction. going because it on demand meaning, also volume
our also really going So of our patterns the the the this monitor to have with of with SEM really to needs consumers. we’re spend of clients, try closely align reality new new and shopping to
the infrastructure our COVID-XX technology had on touching quickly a workforce U.S. teams and of remote pandemic. cross-functional and a across always in Guatemala. So We’ve bit the teams and amid
an home because team place we’ve decentralized plenty have now. existing even tools model, for a from over full we support had our processes and week more So in of to working
we represent most been a of and a teams clustered change in critical have how does been historically together at collaborative. the have manage day-to-day highly this and the some bit However, operations of they
this business. to team going the over environment. that So last and monitor to approach to and able But evolve pleased things I’m transition efficiently with complete continue we’ve continue closely the manage productivity home to gone if how have necessary to pretty a ensure week-and-a-half our from been how work we to we’re
Now in dealers their an challenging contracts. voluntary to customers provide we are effort suspension to further this them during time, and with flexibility support offering our retail
their or their are needs. packages and So media they dealers their that ensure working staff, close operations aligned to dramatically reduce business them we’re as with with current
we and status, Anecdotally, that next we’ve suspended expect got over category in this current to $XXX,XXX impact of month.
We market also a conditions grow change. the as to expect bit that
Now, and the I is, accounts. that that dealers reason strategic also some mentioned our retail these are because of
disproportionate for the on impact of impact margin month next So the or the the have business two. a will
But our goals that goals and AutoWeb. we’re organizational we’re actively complete And the our as market the still those to prepared refine where approach necessary throughout work working really to conditions still of have achieve evolve. the But towards we to drove business XXXX. do turnaround
this place headwind, do put ago. a that that good done on the in is So about work feel we’ve while good another feel year-and-a-half path and about we that, continuing year, we the we
click improve from must consumer and means perspective. a products focusing to far mix. our both be sales fulfilling more and consumer From first, and mobile approach optimization of product content-rich perspective, a that engagement we evolving and But on product lead channel both our
enabling Now, but a than quality talked last we job products We of a did our isn’t we the year lot our work our in XXXX, we did done. considerable improvements mobile made to good there. about and products
our Now good focus products to XXXX. it’s that’s bit mobile time optimize for and of a
leads more sales to endemic means clicks to near and and a channel perspective, endemic From more selling advertisers. dealers improvement retail
a to Now, strategic AutoWeb as will be our a positioning vendor and a this mentioned, as transaction. just selling customers accomplished I by partner not
our sales margin gross expect in channel improves, our improve lockstep. mix to we As
made we’ve here. Again, progress good
we perspective clicks at everything and achieved sales we cross-selling It’s finally with all in have haven’t to. a at strength. strength – full rate and progress we’re long leads But retail since our the full gotten been been we’ve wanted attach way haven’t made well. as We improving time from good we a
changes do to work I made, changes some good the in upgraded some place. and the pay we the over long-term, that that we’ve do. to going got But of we’ve we’ve dividends talent motion how selling are there. still So the to have medium to about work feel but It’s
continuing means level, this our even manage resources continue more is XXXX. focus spending to conversion, run throughout effectively operating a have and imperative continuing Second, at as lean the to all of we we efficient while on must That current environment. which acquisition, traffic to in
turnaround. these we we can’t by So I this initiatives, accomplishing complete our stress believe can enough.
turning made results, to far We produce the revenue proper are it we not incredibly little is that being challenges, revenue focused for the will profitable sake without simply bit. just goal timeline on not margin. a more our COVID-XX of current and the change difficult but due alters This does
So mentioned provide a as new challenging need us facility this Northbridge we revolving which is time. going J.P. flexibility established we with secured $XX during earlier, CIT million with to credit the Credit,
as really They’ve forward finish partners appreciative look our to very from the of new with our And this CIT, support executing we a in PNC. banking turnaround. building We’re partner. we what’s received we been great relationship
we’re and the perspective, events and Dealers with profitability those already and sales car to are real-time. new monitoring situation before expected were recent in margins COVID-XX, and industry an on from dealers the its in amplify decade-low had OEMs the impacts struggling Now struggles.
are The service and local authorities for dealerships it at not essential perspective, sales are some an a to the today and keeping from the vague. seems state-by-state some vary as of whereas designated purchase level, some very regulating ability are to consumers as cars just
a moving over our clients keeping is tell We’re considerably few with standards. is just have manner individual will the going changed approach local Things is, support in last in federal, alter go-to-market our what days. to again, you I and But to continue a to this target. dealer state, that
We’re monitoring right now. the situation
retail states There’s about of or have of those a some sales restriction kind. states that that at home is essential. stay said Six XX have
don’t that to they have is needs believe they at rest One group stayed the believe that vague the be on of dealer the bit states is one came it out or – or of dealer don’t they least and that said said a the advocate careful, it it.
environment, clients help this dealer-by-dealer, location-by-location through So and we’re their our them this working with businesses is a manage to really time.
demand when Nevertheless, get and the we business their the car will we’re the buyers to for return positioning do normalize. help to front our expect ourselves conditions time dealers as products in door through expect do market And we return comes.
times many really things is on for one calls, we As of I’ve stated prior that, business about like the this that we’re pay performance.
the with closely value. clients’ very aligned is value Our
essentially. if work they for You for don’t products pay our don’t you,
of providers as performance may challenge, our and We’re really with held to I a view some while some – opportunity. standard of of And much automotive very marketing the some view clients aren’t. other that our an a folks that that as
it’s us sales provide the quantifiable, real opportunities nature. that can We really in I purchase which are put We is and is hold to solutions for personal dealers high-quality types ultimately, that the also really going they to are provide, names help us be which think as intent, the systems. of dealers ROI CRM going the looking back, to come because standard. in market with to starts an we measurable,
normalize that’s help come the to us think to back. actually market I starts and as So going
we’re traffic and navigate to to environment dealers, as revenue improvements a operating and to So also current OEMs dealers clicks, OEMs and ourselves maintaining retail sales mix optimize to base. conversion, of in channel profitability growth. to key positioning acquisition all efficient and product make our emphasis our and opposed We’ll very help continuing with lean strong continue on the we’re quality, and a while of product with leads along summary, mix
are their work my the to want dedication COVID-XX commitment presented in best I just to that own doing to They’re response challenges way working some – I with. the also how gratitude and need. I they the clients Last, we’re by them say and I’m lies to our really to team’s support provide to the that their the facing to of just want to we thankful challenges want ahead. that reiterate by the
anything us. can we’re best it for questions with we going the and have that, to So for open answer do to we’ll up you